July 15,16,& 17 (yes 3 days this year). Sidewalk Sales Advertising Supplement is distributed to 35,000 homes and businesses in Local ads in eight local newspapers. ALL participating businesses are listed on the FRONT COVER.
-Advertising will appear in the Darien Times, Stamford Advocate, New Canaan Advertiser, Norwalk Citizen News, Stamford Times, Ridgefield Press, Wilton Bulletin and Greenwich Times.
-These advertisements reach over 100,000 readers and offer an excellent opportunity for your business to reach out to new prospects. It also gives us a chance to promote Darien as a great place to shop. The planning and effort you put into this event will lead to profits and new customers for you.
Press releases sent to magazines, newspapers, radio stations and Cablevision News 12
• Prominently displayed local signage
• All permits for tents and signage in police enforcement
• Children’s entertainment in one  location on Fri. & four locations around town Saturday.
PLAN NOW TO PARTICIPATE IN THE SALES
CHAMBER’S ROLE:
The Chamber obtains town permits, ensuring that parking regulations, zoning restrictions, and restrictions against obstructing the sidewalk are not enforced during the sidewalk sales. AS ONLY REGISTERED PARTICIPANTS ARE COVERED BY THESE PERMITS, THE TOWN WILL NOT ALLOW OUTSIDE SALES BY STORES WHO DECIDE TO TAKE PART WITHOUT GOING THROUGH THE REGISTRATION PROCESS. The Chamber insures the event, and our liability insurance only covers pre-registered participants.
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